The 19th annual ChinaJoy Expo, one of the biggest gaming and digital entertainment conventions, took place between July 30 – August 2, 2021 in Shanghai, China. Gamers, cosplayers, techies, and visitors from around the world filled the conference center to see all the hottest new games, phones, electronics, and more. On the left, you had the coolest new games and gadgets. On the right, you had cosplay, merchandise, and trendy products. And finally, smack in the middle of all the commotion, you had one unlikely candidate: Elsa Babe and their sex doll booth. Surprisingly, Elsa Babe was the only sex doll company that somehow made their way into the expo, but surprisingly, they fit right in with the all cosplay and anime-themed booths.

Elsa Babe showcased their usual lineup of silicone dolls including their anthropomorphic dolls and RAD anime dolls all dressed up in never-before-seen cosplay. They showcased their 148cm RAD dolls in Hatsune Miku and Nezuko costumes, and also dressed up their other dolls as anime characters. Despite appearing as the the odd booth out, Elsa Babe may have actually hit the jackpot on this one. With so many gamers, techies, and cosplayers all in one place, they may have just found their new target audience.